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D'ADDARIO ACQUIRES
NATIONAL PICKS

 

FARMINGDALE, New York – D'Addario is thrilled to announce that alongside the acquisition of Super-Sensitive Music String Company, D'Addario also acquired National Picks, the metal finger-pick that solidified itself as the industry standard.

Starting August 2021, the renowned finger-pick company will be branded as National Picks by D'Addario. Unchanged since their introduction in 1930, National Picks are made in the United States from various alloys to create a brilliant, vintage-American sound.

Available now, the renowned finger and thumb pick company will be branded as D’Addario National Picks. Unchanged since their introduction in 1930, National Picks are made in the United States from various alloys to create a brilliant, vintage-American sound.

In 1930, the United States Government issued a patent for National Picks that is proudly etched on the original models. Each pick’s face also has the National logo and the U.S.A. make and model number etched for easy identification. All picks will continue to be manufactured in the U.S.A.

National Picks provide a smooth, comfortable, and fully adjustable fit, as well as a brilliant, finger-picking sound on an acoustic guitar or a plucky bite on a banjo.

The D'Addario National Pick offering will include finger picks in Stainless Steel, Brass, and Nickel (to be released in 2022). In addition to the finger picks, D'Addario will be offering the National Celluloid thumb picks available in White, Black, and Tortoiseshell in both large and medium sizes.

National Picks are available in 4 packs, 12 pick bulk packs, and 6-pack finger and thumb pick bundles with prices starting at $8.99 MAP.

Shop now

 

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Media Contact - D’Addario & Co, Inc.
Natalie Morrison (natalie.morrison@daddario.com)